Insomniac Publishing Launches with State-of-the-Art Studios and Sync Success
Insomniac Music Group has unveiled a new chapter in its evolution with the launch of Insomniac Publishing, a division aimed at further advancing the careers of songwriters and producers in the electronic music industry. This move signals the company's deepened commitment to creating impactful music for its label, community, and sync opportunities.
The creation of Insomniac Publishing is set to open new doors for talent in the dance music world, positioning them to succeed on a broader scale. Through a strategic focus on supporting its artists, Insomniac aims to ensure that its writers and producers not only have the resources they need but also the opportunities to make a lasting impact.
"The launch of Insomniac Publishing is a significant step for us," said an Insomniac representative. "We're investing in our talent and expanding our mission to create music that resonates, not just in clubs and festivals, but across all forms of media."
At the heart of this new vertical is a core roster of writers who have already been generating buzz. Among them are key players like 2Night Management (Matroda, San Pacho, Bruno Furlan), Aryay, Avi Snow, Benni Ola, Jasper, Joris Mur, Mattilo, Nuala, Omer Horovitz, and Rami Jrade. Many of these writers have contributed to standout records such as Gordo and Drake's "Sideways," AMÉMÉ's "Richa," and Dillon Francis & Galantis' "Pretty Low."
Much of this creative output stems from the state-of-the-art facilities at Insomniac HQ. The newly completed Insomniac Studios feature two world-class writing and recording rooms. The "Mainstage" studio is fully equipped with the latest outboard gear for vocal and production sessions. At the same time, the Dolby Atmos room offers an immersive audio experience designed for writing, mixing, and recording. These studios have hosted over 100 unique artist sessions, an average of five weekly.
Beyond providing cutting-edge spaces for creation, Insomniac Publishing is also making waves in the sync world. The division's catalog includes over 1,000 one-stop tracks encompassing various electronic and dance music subgenres. With partnerships that span across major platforms like Amazon, MGM Studios, Netflix, Paramount, and Peacock, Insomniac is streamlining music licensing for commercial and creative use. Recent sync successes include placements in Mayor of Kingstown on Paramount+ and The Lake on Amazon Prime.
One standout artist from the roster, Rami Jrade, has become a prominent figure in the sync world, securing placements for major brands such as Apple, Coca-Cola, and Netflix. His contributions, alongside other roster members, have cemented Insomniac Publishing's place in the commercial music industry.
By blending its forward-thinking approach with a solid infrastructure, Insomniac Publishing is set to become a major player in the music and sync licensing industries. The new vertical promises to elevate the careers of its artists and deliver fresh, dynamic content to fans and media alike.
